[Event] TPI at DesignUp 2024 - Watch the talk

At last year’s DesignUp Conference, our co-founder, Titiksha Vashist, delivered an insightful lightning talk on deceptive design, global regulations, and the vital role designers play in shaping a safer, more trustworthy digital future.

Drawing on two years of research from our Design Beyond Deception project, Titiksha explored:

• What is deceptive design?

• The consumer harms, structural detriments, and erosion of trust.

• How are global regulations evolving to tackle deceptive design?

• Actionable design tools for building trust, including the TAO Framework (Transparency, Agency, Ownership)

• The disproportionate impact of deceptive design patterns on users in India and the Global South

• AI and deception - “Deception in = Deception out”

  
  

Deceptive design not only harms individuals but also stifles competition and erodes trust. If you are designing or building for the digital world, this is a must- watch. Together, let’s build better, safer, and trustworthy digital futures.

Watch Titiksha’s full talk here: https://www.youtube.com/watch?v=tjfULOudAV0

Explore the Design Beyond Deception project: https://design.pranavainstitute.com/